Skip to content
Movimento
Danny Halim, Co-Founder and Marketing Director at Movimento Agency

Author and Digital Marketing Leader

Danny Halim

Co-Founder and Marketing Director

Biography

Danny Halim is Co-Founder and Marketing Director at Movimento Agency, where he helps businesses connect digital strategy, media, measurement and customer experience with real commercial outcomes.

With more than 12 years of experience across agency, client-side, enterprise and high-growth environments, Danny combines strategic marketing leadership with hands-on platform and technical expertise. His career includes digital and performance marketing roles with Domain Group, OPPO Australia, LG Electronics and SOUP Agency.

Danny has led customer acquisition and digital growth strategies across ecommerce, retail, technology, SaaS, healthcare, finance, construction, professional services and not-for-profit organisations. His work spans Google Ads, Meta Ads, programmatic media, SEO, CRM, lifecycle marketing, conversion optimisation and marketing technology.

He has managed multi-million-dollar media investment and developed measurement and attribution frameworks using platforms including GA4, Google Tag Manager, Looker Studio, HubSpot, Salesforce and Datorama. This combination of marketing, data and technology helps him assess performance beyond clicks and leads, with a focus on lead quality, revenue, customer acquisition and sustainable growth.

At Movimento, Danny leads marketing strategy, paid media direction, content and conversion planning. He works alongside the agency's technical capabilities to ensure websites, campaigns and measurement systems support the same commercial objective.

Areas of expertise

  • Digital marketing strategy
  • Google Ads and paid search
  • Meta Ads and paid social
  • Performance marketing
  • Customer acquisition
  • Ecommerce growth
  • Lead generation and lead quality
  • SEO and content strategy
  • CRM and lifecycle marketing
  • Conversion rate optimisation
  • GA4 and Google Tag Manager
  • Measurement, attribution and reporting
  • Marketing technology
  • Budget and media investment planning

Education

  • Bachelor of Business, Double Major in Marketing and Management, Auckland University of Technology

Latest articles

All insights

Discuss your idea

Tell us where you are. We reply within one business day with a clear next step.

Discuss Your Idea